Newsweek: 13 Ways to Re-Engage Inactive Customers

Actively connecting with disengaged customers could make all the difference in encouraging repeat business. Smart business owners know that it costs less to keep a satisfied customer than it does to acquire new ones. That’s why it’s so important to focus on repeat business and customer loyalty. To do this, you’ll have to invest in […]

CX And EX: Why Nothing Is More Crucial To Your Company’s Future

Dr. Kami Hoss  You don’t need a notepad to list the things that are more important to your company’s long-term success than customer experience and employee experience — because those things don’t exist. How your CX and EX perform in 2021 and beyond can determine your company’s financial performance and talent level. And, in a […]

You Shouldn’t Need An Actual ‘Black Swan’ To Be Ready For One

One year after leading our companies through unprecedented operational disruption, we can be prepared for next time—no matter what that is. By Dr. Kami Hoss It was March 14, 2020, another beautiful Sunday afternoon in San Diego. My wife and I had just returned home from an ice-skating lesson for our eight-year-old son. As I […]

Attention, Oral Health Advertisers: TikTok Has Brand Safety Issues

By Dr. Kami Hoss I have owned a dental brand for three decades and have leveraged digital marketing to grow my company to several California locations and 250 employees. With all that in mind, I pay close attention to what consumers, ad agencies, marketers, and brands of all sizes are doing on social media. As […]

Why You Should Visit the Dentist while Pregnant

  By Dr. Kami Hoss  Being pregnant can be one of the most magical times for a family. I remember when my wife was pregnant and we anxiously awaited for our son to arrive. We had so much fun choosing his name, daydreaming about what he’d look like and thinking about what kind of parents we’d […]

It’s Time to Take your Child Back to the Dentist

  By Dr. Kami Hoss The last 12 months have been tough on everyone, especially those with young children. If navigating a global pandemic isn’t hard enough, add on virtual learning, ever-changing school, and sports restrictions, making sure your kids are wearing masks and washing their hands, all while trying to stay sane. I get it! […]

3 Ways Seniors Can Fight COVID

By Dr. Kami Hoss The vaccine rollout has been anything but simple. Guidelines change almost daily. Chances of getting the vaccine depend largely on the state and county you live in. If you’re confused, you’re not alone; a recent survey found most Americans are uncertain about when and where they can get the vaccine. While President Biden’s […]

How to Choose The Best Toothbrush for Children

A child using a toothbrush

By Dr. Kami Hoss, D.D.S., M.S. Orthodontist    Wondering how to choose the best toothbrush for your children? Every parent or guardian wants the best oral healthcare for their children, but it’s hard to succeed without the proper tools. The right “tool”—in this case, your child’s toothbrush—makes all the difference. But with so many pediatric toothbrushes […]

Things Parents Don’t Know About Their Children’s Dental Health: Getting Started

The Super Dentists recently conducted an extensive study about the most important aspects of oral hygiene for kids and pediatric dental care. We looked at overall dental health, what factors parents consider when choosing a dentist, frequency of dental screenings, signs and symptoms of dental health problems, and much more. More than 400 parents across […]