Activated charcoal natural whitening toothpaste displayed next to a broken piece of charcoal, portraying the idea that charcoal toothpaste is harsh and too abrasive

Does Teeth Whitening Toothpaste Work? The Answer May Surprise You

Blog Summary: Whitening toothpaste does work, but not all formulas are created equal, and some may do more harm than good. Traditional whitening agents like peroxide, microbeads, and blue covarine have been clinically shown to lift stains—but they’ve also been shown to increase enamel roughness over time, contributing to cavity development and tooth sensitivity. Charcoal toothpaste is trendy but risky:

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Activated charcoal natural whitening toothpaste displayed next to a broken piece of charcoal, portraying the idea that charcoal toothpaste is harsh and too abrasive

Does Teeth Whitening Toothpaste Work? The Answer May Surprise You

Blog Summary: Whitening toothpaste does work, but not all formulas are created equal, and some may do more harm than good. Traditional whitening agents like peroxide, microbeads, and blue covarine have been clinically shown to lift stains—but they’ve also been shown to increase enamel roughness over time, contributing to cavity development and tooth sensitivity. Charcoal […]

Tube of toothpaste with expiration date

Does Toothpaste Really Expire?: What You Need to Know

Blog Summary: Yes, toothpaste expires—typically after two years—especially fluoride types, which lose their cavity-fighting power over time. Expired toothpaste may still be safe short-term, but it’s less effective and can change in taste, texture, and performance. Unopened toothpaste still expires, though proper storage may extend usability slightly past the date. Replace toothpaste if it’s expired, […]

Newspaper clippings of words associated with PFAS and PFOA including toxic, cancer, and forever chemicals

Fluoride vs. Non-Fluoride & Other Toothpaste Ingredients You Should Also Be Concerned About

Blog Summary: Here’s what you’ll learn in this blog post: Why the fluoride vs. non-fluoride toothpaste debate (and fluoride vs. non-fluoride controversy in general) may not be the only question to ask about your oral health. How some toothpaste and mouthwash ingredients—like PTFE (Teflon), triclosan, and peppermint oil—may pose greater risks than fluoride. A breakdown […]

Nervous girl at the dentist

6 Ways to Ease Anxiety Around Going to the Dentist

If just thinking about the dentist makes your palms sweat, you’re not alone. Dental anxiety is common and it affects people in different ways. Skipping routine cleanings and minor treatments can lead to bigger, more painful problems down the line. But luckily, there are simple, practical ways to ease your anxiety and help you to […]

Smiling young woman brushes her teeth and looks in the mirror

Here’s Why It’s Important to Brush Your Teeth Twice a Day

Blog Summary: Is brushing your teeth twice a day really necessary—or is it just outdated advice? In this post, I break down the science behind the so-called “brushing teeth twice a day myth” and I explain why dental experts overwhelmingly recommend brushing in the morning and at night. You’ll learn: How Often You Should Brush: […]

Young woman rips open packing tape with her teeth

7 Bad Dental Habits to Break This Year

Blog Summary: Could your daily routine or habits be secretly damaging your teeth? Whether you’re an aggressive brusher, a nail biter, or someone who loves their coffee and sparkling water a little too much, this guide will walk you through what to avoid—and what to do instead. Key Takeaways: Brushing Too Hard can wear down […]

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