Getting the Most From Flossing

It’s not news that flossing is an essential part of your oral health routine. That you won’t get the maximum benefit if you don’t floss correctly may be a good reminder to up your flossing game. What Does Flossing Do? Floss is an essential step in your dental health routine because it’s able to get […]
Water Flosser: Demystifying This New Trend

You’ve heard about water flossing and have probably seen a water flosser or two at the store. It likely left you wondering, “How do water flossers work?” You’re not alone. Water flossing isn’t new, but it has recently gained in popularity. We’ll dive into it and answer your most pressing questions. What Is a Water […]
Teeth Filing – The Horrible Tik Tok Trend

Trends in the health and beauty industries come and go, and they are often made more popular through social media. While some of them are harmless, like dyeing your hair pink or making your own kombucha, others can be harmful. One of the latest trends to circulate is teeth filing. Sounds bad? That’s because it […]
How to Clean Your Toothbrush: Tips for Disinfecting Your Toothbrush

You count on your toothbrush to help keep your mouth, teeth, and tongue healthy and clean. But do you ever wonder how to clean your toothbrush? You should! Find out more about what can hide on toothbrushes and how to keep yours as clean as possible. You’ll also learn how to disinfect a toothbrush that’s […]
Understanding Charcoal Toothpaste Benefits and Risks

There are trends in every industry, and the oral health industry is no exception. One of the latest trends in oral health is charcoal toothpaste. Many aspects of charcoal whitening toothpaste might make it enticing, but is it actually safe for your teeth and gums? Let’s take a closer look at activated charcoal toothpaste benefits […]
How Oral Health Companies Can Boost Revenues

What oral health marketers should focus on to get patients back in the office. By Dr. Kami Hoss During the pandemic, the oral health industry experienced economic difficulty as many people put off hygiene and other dental work out of health fears, while some simply used COVID-19 as an excuse to get around a procedure […]
Attention, Oral Health Advertisers: TikTok Has Brand Safety Issues

By Dr. Kami Hoss I have owned a dental brand for three decades and have leveraged digital marketing to grow my company to several California locations and 250 employees. With all that in mind, I pay close attention to what consumers, ad agencies, marketers, and brands of all sizes are doing on social media. As […]
Why You Should Visit the Dentist while Pregnant

By Dr. Kami Hoss Being pregnant can be one of the most magical times for a family. I remember when my wife was pregnant and we anxiously awaited for our son to arrive. We had so much fun choosing his name, daydreaming about what he’d look like and thinking about what kind of parents we’d […]
It’s Time to Take your Child Back to the Dentist

By Dr. Kami Hoss The last 12 months have been tough on everyone, especially those with young children. If navigating a global pandemic isn’t hard enough, add on virtual learning, ever-changing school, and sports restrictions, making sure your kids are wearing masks and washing their hands, all while trying to stay sane. I get it! […]
How to Choose The Best Toothbrush for Children

By Dr. Kami Hoss, D.D.S., M.S. Orthodontist Wondering how to choose the best toothbrush for your children? Every parent or guardian wants the best oral healthcare for their children, but it’s hard to succeed without the proper tools. The right “tool”—in this case, your child’s toothbrush—makes all the difference. But with so many pediatric toothbrushes […]